- WOW

First Impressions
The WOW from Columbia 300 is an absolute prime example of control and perfect readability on the lane. Driven by the proven Wow Core, this ball offers a very balanced and harmonious core dynamic with a 2.54 RG and a 0.042 differential. Combined with the precisely tuned solid reactive cover, the result is a surface that interacts with the oil in an extremely predictable and consistent way. The 2000 Abralon finish purposefully ensures that the ball picks up friction early and safely controls the midlane without ever coming across as unpredictable. Even its outward appearance conveys great stability and reliability, qualities that carry over seamlessly into the actual roll through the heads. The overall construction is designed to give the bowler clear feedback about the condition of the lane at all times.
Comparison
Looking at the WOW head-to-head with the Storm IQ Tour Solid, its considerably stronger orientation toward control and predictability becomes very clear. The Storm IQ Tour Solid does offer a somewhat more angular move off the backend, but on difficult oil patterns it can react too sensitively or overreact. This is exactly where the WOW scores, with its steady, smooth and continuous arc toward the pins. Where the IQ Tour Solid tends to miss the breakpoint, the WOW delivers the traction needed in the pocket to stay safely on line. It closes the gap between extremely strong balls and weaker models absolutely ideally. For bowlers who appreciate the IQ Tour Solid but are looking for a calmer, safer option, this is the logical choice.
On the Lanes
On the lane this ball proves to be the perfect companion for medium to heavy oil patterns, especially on typical house shots or demanding sport patterns. It lets you get through the boards safely and develops a strong but wonderfully round hook that leads straight into the pocket. The smooth reaction to the friction in the backend produces outstanding carry, since the ball transfers an extreme amount of energy into the pins instead of wasting it prematurely on an overly harsh change of direction. Once the transition sets in, the ball can still be used very effectively with small adjustments to your line before a ball change becomes necessary. It is a true benchmark for anyone who wants to build the game methodically, and it should deliver consistently high scores.